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3 ways to reduce technical debt in content: Avoid bare URLs, events and analyst content

Infrastructure and code aren’t the only things in your organization that incur technical debt. Content marketing on blogs is a major offender. Here’s just three things to cut down on technical debt in your content marketing on blogs. Content marketing practice to avoid: Bare URLs/URIs in content Be kind to your readers and to yourself: Stop putting bare URIs / URLs in your content. Bare URLs - that is, something like www....

July 2, 2021 · 5 min · zonker